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Who Is This For?

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  • Restaurant and Café owners aiming to grow their customer base with appealing plant-based options

  • Chefs and kitchen managers seeking practical, profitable ways to add plant-based dishes to their menus

  • Event and catering teams wanting to confidently accommodate all dietary needs

Why Your Menu Needs Plant-Based Options  

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  • Capture a Growing Market
    More and more guests identify as plant-based, vegetarian, or flexitarian - and they’re influencing dining choices.

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  • Inclusive = Profitable
    One plant-based guest can determine where a group eats. If you don’t offer inclusive options, you may lose the entire group.

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  • Be Chosen for Company Meals & Events
    Businesses are increasingly mindful of employee dietary needs when planning team lunches, dinners, and events. If your menu can’t accommodate everyone, your venue may not be considered at all.

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  • Boost Margins
    Plant-based dishes often have lower food costs and high perceived value - leading to stronger profit margins.

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  • Modernize Your Brand
    A sustainable, inclusive, and forward-thinking menu keeps your restaurant competitive and relevant.

Consulting Packages

Choose the level of support that fits your kitchen, concept, and goals.

Menu Optimization
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Enhance your existing menu with inclusive, plant-based offerings - without disrupting your current kitchen operations.

1. Menu Review & Dietary Labeling​

  • Full assessment of your current menu

  • Recommendations for clear allergen and dietary labels (vegan, vegetarian, gluten-free)

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2. Add-On, Substitution & Implementation Strategy

  • Plant-based add-ons using ingredients you already stock

  • Substitutions tailored to your kitchen’s workflow and cuisine

  • Practical guidance to implement these changes efficiently in your kitchen, as well as to position these options on your existing menu with clear descriptions

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3. Pricing & Sales Strategy

  • Pricing advice to maximize profit margins

  • Menu placement and language tactics to boost visibility and sales

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4. Staff Training (Front and Back of House)

  • FOH: Training to confidently explain and promote plant-based options to guests

  • BOH: Guidance on preventing cross-contamination and proper plant-based food handling

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5. Social Media Support

  • Strategies and guidance on promoting your new plant-based offerings clearly and effectively

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Signature Plant-Based Menu

Launch a full, chef-driven plant-based menu designed to impress guests, increase profits, and align with your kitchen’s strengths.

For restaurants, cafés, or new ventures ready to introduce a dedicated plant-based offering—whether it’s a full menu, new brand concept, or seasonal feature.

1. Concept & Strategy Development​

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2. Complete Plant-Based Menu Creation​

 

3. Recipe Development & Kitchen Support​

 

4. Kitchen Workflow & Process Setup​

 

5. Menu Language & Guest Appeal​

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6. Menu Engineering & Pricing Guidance​

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7. Staff Training & Launch Support​

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8. Ongoing Support â€‹

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For a detailed breakdown of services and deliverables, please use the Contact form

Menu Expansion

​Expand your menu with original, plant-based dishes tailored to your kitchen, concept, and guests - designed to fit seamlessly into your existing operations.

Includes everything in Menu Optimization, plus custom-developed plant-based dishes tailored to your kitchen and concept.

6. Custom Plant-Based Dish Creation

  • Development of original, tested vegan recipes tailored to your cuisine, guest base, and kitchen setup

  • Recipes are designed to align with your existing menu style and use ingredients you already stock where possible

  • Suggested:

    • 3 dishes for small menus (up to 20 items)

    • 5 dishes for medium menus (20–35 items)
      (More or fewer depending on your goals and capacity)

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7. Recipe Support & Implementation

  • Step-by-step instructions for prep, plating, and portioning

  • Optional food costing, allergen info, and substitution notes

  • Guidance and support during rollout if needed

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Why Work With Me

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  • Passion and Purpose - I am passionate about helping restaurants and cafés successfully expand their plant-based offerings with practical, tailored solutions. Whether working online or in person, I focus on delivering results that align with your unique vision and operational needs.

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  • Hands-On Approach - I believe a hands-on approach is the most beneficial in hospitality, and with my passion for training fellow kitchen professionals, I am available to travel internationally for on-site consulting and training.

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  • Collaborative Support - With international experience and a collaborative approach, I’m here to support your journey every step of the way - ensuring your menu delights all guests while boosting your profitability.

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